INTERNATIONAL YOUNG DESIGN ENTREPRENEUR (IYDE) AWARD 2011

In 2011 British Council for the first time is introducing International Young Design Entrepreneur award (IYDE) in Latvia in order to find the brightest stars in the international design & fashion industry, recognizing the importance of entrepreneurs in driving forward the design and fashion industry, developing their independent sector and promoting the best of what’s going on in their local scene.

We are currently looking for a young design and/or fashion entrepreneur to represent Latvia in the UK and undertake the UK design and fashion industry tour in September, 2011

In 2011 national winners will be selected in countries around the world who will participate in a shared programme in the UK with valuable networking and idea exchange with their international and UK peers in the design and fashion industry. The UK tour will run alongside London Fashion Week  in September 16-21, 2011 and London Design Week in September 17-25, 2011.

The participating countries in IYDE award 2011 are: Indonesia, Taiwan, Vietnam, Estonia, Latvia, Poland, Slovakia, Slovenia, Russia, Turkey, UAE, Syria, Ghana, Nigeria, Argentina, Brazil and Mexico.

For IYDE award launch in Latvia we have joined our forces with Investment and Development Agency of Latvia (LIAA) in order to build and promote competitive and sustainable design entrepreneurship in Latvia. We are also continuing our cooperation with our strategic partner Stockholm School of Economics in Riga and our marketing partner DDB Latvia , our digital partner CUBE as well as community network site Draugiem.lv.  

If you are passionate about your industry this is your opportunity to step into the international stage and take part at our International Young Design Entrepreneur Award 2011 programme!

The awards are unique in rewarding entrepreneurial ability. We recognize that a finalist may be active as a design or fashion artist, however his/her work as an artist should be secondary to their focus as an entrepreneur in the promotion and development of the design or fashion industry in their country. Artistic talent will not be factored into the judging procedure – finalists will be judged solely on the merit of their entrepreneurial abilities in the industry.

IYDE award is a part of the wider British Council’s Creative and Cultural Economy programme which recognises the emerging importance of the creative industries as a strategic priority for reinvigorating economic growth, employment and social cohesion. Programme strengthens the UK’s position as the preeminent hub in the global creative economy, by connecting young creative entrepreneurs through links of cultural, economic and social importance to policy and infrastructure development.

The British Council’s Young Creative Entrepreneur (YCE) programme connects a global network of innovative emerging entrepreneurs in the creative sector. It champions those who find new ways to take creative work to audiences and communities – e.g. using new models of production, distribution, value – and highlights the wider social, economic and cultural benefits in doing so.  It is about people who are passionate about what they do, helping to develop their skills, networks, and international inspiration. The focus of the programme is to catalyse future collaboration and business between the UK and participating countries around the world. 

For more information please contact:
Maija Udre
Maija.Udre@britishcouncil.lv
Young Creative Entrepreneurs Programme Manager
British Council Latvia
T: +371 67281730
M +371 29424646